Sunday, September 2, 2007

Environmentally-Friendly GreenPan Cookware Sells Out in Four Hours

You may use this content (better still, argue with me!), but please cite the the PRNewswire, © 2007. I have expressed no opinions in this post--Dr. Bruce Klopfenstein. It's interesting that this article suggests consumers may be "easily" persuaded to buy "green" products.
I certainly can NOT vouch for this product in any way, shape or form, but here is their news release that sounds good anyway:
Environmentally-Friendly GreenPan Cookware Sells Out in Four Hours During the World Launch Exclusively on HSN
Issue: 08/27/07 | From: Backchannelmedia
ST. PETERSBURG, Fla., Aug. 6 /PRNewswire-FirstCall/ -- GreenPan(TM) cookware with breakthrough Thermolon(TM) non-stick coating made history on HSN and http://www.HSN.com when it debuted Thursday, July 26th and sold 24,000 pieces in just under 4 hours.
(Logo: http://www.newscom.com/cgi-bin/prnh/20070214/CLW048LOGO-b )

HSN's "Mother of Invention" Joy Mangano and celebrity chef Todd English unveiled GreenPan(TM), the first environmentally-friendly, PTFE-free non-stick cookware, selling out 4 products during the live TV shopping debut. Sold out items included:

-- 6-piece GreenPan(TM) cookware set consisting of an 8 inch Fry Pan, 11

inch round Grill Pan, 11 inch Fry Pan, and 11 inch Steamer Insert

-- 8 inch Fry Pan

-- 12 inch Fry Pan

-- 3-piece Wok Set

"With GreenPan(TM), we are changing the future of cookware. This launch was the culmination of a remarkable year spent developing this incredible technology and applying it to everyday products," said legendary HSN on-air personality Joy Mangano. "Consumer response was heartwarming and encouraging. People are trying to do their part for the environment and thinking towards the future!"

GreenPan(TM) cookware with Thermolon(TM) non-stick coating was developed in partnership between HSN and manufacturing company, GreenPan(TM) LTD. Thermolon(TM) is the first patented, ceramic-based nano non-stick coating that performs at high temperatures without deterioration. It is PTFE-free, and uses no PFOA in manufacturing, making GreenPan(TM) cookware "green" in manufacturing.

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